Pumping up the Ambic brand
Ambic innovate, develop, manufacture and distribute livestock products worldwide. Using their existing logo and colour palette, they required a brand development to divide the business into two new parts – ‘Pumps’ and ‘Animal Health’. I created a brand guidelines, which was then applied to stationary, video bumpers, brochures, social channels and new iconography.
Branding | Animation
After workshops with Ambic, it was clear using additional logos that are differentiated by new colours, creates clear sectioning within the brand.